The HeadSmart campaign is attracting widespread media coverage including a feature on the BBC Radio 4 Today programme, radio interviews and national press coverage.
If you are from the media and have an enquiry relating to the HeadSmart campaign, please contact our communications team.
Latest press coverage
GP Magazine
http://www.gponline.com/News/article/1103767/half-parents-spot-child-brain-tumour-symptoms-not-refer-gp/
Press coverage on launch day (8 June 2011)
If you’re looking for the main HeadSmart page click here.
ITV News
Wednesday 8th June
Child tumour signs
The new campaign called ‘HeadSmart’ also aims to diagnose the tumour quicker. Around 500 children a year are diagnosed with a brain tumour, nearly ten a week. Although survival rates have improved over the past 20 years brain tumours are still the main cancer killer of children…
This is a video clip of Ryan’s Lee’s story. 14 year old Ryan Lee died from a brain tumour in 2009 after his symptoms were put down to being a moody teenager.
BBC 5 Live
Wednesday 8th June
Brain Tumours are the leading cause of cancer related deaths in children in the UK and parents need to be more aware of symptoms, says HeadSmart Campaign
This is ain interview with Harry Graham, now 14, who was diagnosed with a brain tumour aged 7, two years after his mum Penny first took him to the doctors.
Click on listen now from this link and scroll the bar along to 1.41.37 to hear Harry’s story.
You can also read more about Harry’s story here.
BBC Radio 4 Today programme
Wednesday 8th June
UK Lags behind other developed countries in brain tumour diagnosis
Paediatric Oncologist, Professor David Walker, talks to Tom Feilden about the work of the Children’s Brain Tumour Research Centre at the Queen’s Medical Centre in Nottingham, where children with cancer are cared for.
The programme also tells the story of Lauren Pearson who was diagnosed with a brain tumour in April, more than a year after she first became ill. Lauren is now in a wheelchair and unable to talk. Lauren’s mum, Julie tells her story.
Neil Dickson, Founder of Samantha Dickson Brain Tumour Trust, talks about the aim of HeadSmart to reduce the time taken for diagnosis.
Eagle FM
Wednesday 8th June
Would you know if your child was suffering with a brain tumour?
It’s the leading cause of cancer deaths in children but Yateley-based charity the Samantha Dickson Brain Tumour Trust says the symptoms are often missed.
This is a short article highlighting the HeadSmart campaign and the story of SDBTT Founders, Angela and Neil Dickson.
Sky News
Wednesday 8th June
Child Brain Tumour Diagnosis ‘Slow’ In UK
Professor David Walker talks about the effect of a delayed diagnosis on children with brain tumours.
SDBTT Founders Neil and Angela Dickson talk about their daughter Samantha Dickson who died of a brain tumour in 1996.
The parents of 14 year old Ryan Lee tell his story. Ryan sadly died from a brain tumour in 2009 after his symptoms were put down to being a moody teenager.
The Headsmart initiative is aiming to increase knowledge of the symptoms among parents and GPs, in the hope of getting a quicker diagnosis, saving lives and stopping sufferers from being disabled as a result of a tumour.
The boy who battled a brain tumour
Sacha’s son David had a massive brain tumour. What she didn’t know is that Britain has one of the lowest survival rates in Europe.
BBC News – Michelle Roberts
Wednesday 8th June
Parents urged to be brain tumour aware
The HeadSmart campaign is a joint venture by the Children’s Brain Tumour Research Centre at the University of Nottingham, the Royal College of Paediatrics and Child Health and the Samantha Dickson Brain Tumour Trust.
Capital FM
Wednesday 8th June
More Support For Teenage Cancer Cases
HeadSmart is being piloted in the East Midlands and aims to speed up diagnosis rates and raise awareness of brain tumour symptoms. Ryan Lee, from Kimberley in Nottingham, was 15 when he died of a brain tumour a year ago.
Medical News Today
Tuesday 7th June
New Campaign Asks Parents To Be Brain Tumour Aware
HeadSmart aims to speed up diagnosis rates and raise awareness of brain tumour symptoms. Louise Pennell visited the doctor several times with her four year old son, Tom, before he was diagnosed with a brain tumour.
totalhealth
Thursday 14th April
HeadSmart campaign increases the awareness of brain tumours
A new campaign called HeadSmart is to be launched by a coalition of medical experts and brain tumour charities to increase public awareness of brain tumour symptoms in children and young people.
BBC London
Wednesday 8th June
Press play and scroll along to 1.14 to hear SDBTT Trustee Pippa Murray and HeadSmart researcher Dr Sophie Wilne discuss the campaign and their experiences.
TopNews Arab Emirates
Wednesday 8th June
Campaign Teaches Parents the Warning Signs of Brain Tumors in Children